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Making Money as a Travel Blogger with Laura Peters
Episode Summary:
Travel blogging isn’t dead — and neither is blogging in general. It’s still a more-than-viable way to make money online while doing something you love!
In this episode, I want you to meet Laura Peters of Mike & Laura Travel. Laura is a travel blogger — and she’s also a blogging expert committed to helping other travel bloggers transform their passion into sustainable businesses that captivate readers while also providing a pathway to true freedom and adventure.
And how does she love to do this most? EMAIL, BABY.
We talk about the exact ways Laura uses her email list today (she’s managing multiple!) to connect with readers, build a stable, income-generating business, and help her audiences thrive by sharing super valuable content through weekly emails.
And perhaps my favorite takeaways are what I learned from Laura about doing things your own way — like her LIVE (not-evergreen!) weekly webinar, her SLO (self-liquidating offer) funnel setup, and how she keeps everything simple to avoid burning out.
In this episode, you’ll learn about:
- How Laura went from “no traffic” to full-time travel blogging income (and six figures!) in under 18 months
- Why she shows up LIVE for her webinar every single week — and how that improved her conversion rates vs. going evergreen
- How Laura has built a massively successful business while not relying on social media
- The difference between being a travel blogger and an influencer (and where they overlap)
- Creative ways to earn more money from your email list, including the exact funnel Laura uses to grow her list and make sales — even if you’re not in a “business” niche
About Laura
Laura is a travel blogger and blogging expert committed to helping others transform their passion for travel into profitable online businesses. She combines her expertise in SEO, affiliate marketing, and email strategies to help bloggers grow their audience, rank on search engines, and drive real income. Through her practical advice, Laura empowers travel bloggers to build sustainable sites that captivate readers, providing a pathway to true freedom and adventure.
RESOURCES MENTIONED:
Scale Your Travel Blog course
Laura’s email archive (great for research or inspiration!)
CONNECT WITH LAURA:
Website
Instagram
Travel Blogging Coaching
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About Allea
Allea Grummert is an email marketing strategist & conversion copywriter who helps bloggers make a lasting first impression through automated welcome & nurture sequences. She helps her clients create strategic email sequences that engage email subscribers, build brand loyalty and optimize conversions for sales and site traffic.
Looking for more ways I can help you?
Book a free call with me (no-pressure zone, promise!) and we’ll chat more about what would benefit your business most in this season.
If you’re not welcoming new subscribers and pointing them in the direction of your best, most beloved content — or you feel like the one you have isn’t doing the trick — it’s time we fix that. Use this free 5-part framework to make a meaningful & lasting first impression as you write your first welcome sequence for new email subscribers!
Is Your Welcome Sequence Making a Lasting First Impression?
