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Converting Your IG Followers to Email Subscribers with Ben Jabbawy of Grocers List

Episode Summary:

Hey, food bloggers: your Instagram traffic doesn’t have to get stuck on Instagram.

What if every comment on your Reel could send followers straight to your blog (and your ads)?

What if they could save recipes to their email (hello, list growth!) or even shop the recipe with one click?

Enter: Grocers List. Ben, the founder of this amazing tool, is on the podcast to share how his food-blogger-specific platform has helped over 1000 of the top food creators drive more traffic, grow their email list and unlock new ways of earning revenue from Instagram followers.

I’d been looking forward to this conversation for months, and I’m so excited to give you a behind-the-scenes look at this amazing tool that everyone has been raving about.

Learn more about Grocers List and get 100% off your first month when you use the code PODCAST. Create your account here to get set up in minutes!


In this episode, Ben shares:

  • Why he created Grocers List when tools like ManyChat and LinkDM already existed
  • The slew of different money-making features that Grocers List has — like Comment for recipe, Save to email, and Shop the Recipe
  • How the tool actually works and why people rave about how easy and time-saving it is (but, like, how simple IS it, Ben?)  
  • The different ways you can use Grocers List, the bare bones traffic-boosting strategy, plus ways you can level it up (like how Pinch of Yum uses it!) for email list growth

About Ben

Ben is the founder of Grocers List, a growth platform used by over 1,000 of the top food creators to drive more site traffic, grow their email list and unlock new revenue streams.

CONNECT WITH BEN:
Instagram
Office hours every 2 weeks on https://www.grocerslist.com/ (use code: PODCAST)

RESOURCES MENTIONED:
Book a FREE Discovery Call
Pinch of Yum Happy Subscribers Epiosode



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About Allea

Allea Grummert is an email marketing strategist & conversion copywriter who helps bloggers make a lasting first impression through automated welcome & nurture sequences. She helps her clients create strategic email sequences that engage email subscribers, build brand loyalty and optimize conversions for sales and site traffic.

LEARN MORE ABOUT HER SERVICES

Looking for more ways I can help you?

Book a free call with me (no-pressure zone, promise!) and we’ll chat more about what would benefit your business most in this season.

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Creating Predictable Income from Email for Fitness Professionals with Andrew Wallis
Nurturing Your Email List | An Interview with Madison Wetherill on The Vine Podcast
How Long Should My Emails Be? Why It Matters (And Why It Doesn’t), and What to Focus On Instead

Email Marketing Strategy, Podcast

October 21, 2025

If you’re not welcoming new subscribers and pointing them in the direction of your best, most beloved content — or you feel like the one you have isn’t doing the trick — it’s time we fix that. Use this free 5-part framework to make a meaningful & lasting first impression as you write your first welcome sequence for new email subscribers!

Is Your Welcome Sequence Making a Lasting First Impression?