3 Must-Haves to Build and Improve Your Email Marketing in 2025

Episode Summary:

In this episode, we’ll dive into the 3 must-haves to build and improve your email marketing in 2025. As much as we need the basics to start (and I cover those too), these are the same elements of email marketing you’ll want to revisit and improve as your list and audience grows!

I’m excited for you to grow your email list with the right people, create an onboarding experience that nurtures your new subscribers, and use your newsletters more strategically to drive action in 2025. Are you ready?!

In this episode, you’ll learn:

• Ways to grow your email list with people who genuinely want your content and want to connect with you
• How to build an onboarding experience for your new subscribers that seamlessly connects their journey from opt-in to first newsletter
• Strategies to better create and send newsletters that provide value for your subscribers and make it easier for you each week (yay!)

If you’re ready to improve your email marketing and connect with your subscribers in a meaningful way, tune in for some tangible ways you can build your email marketing from scratch or improve your existing strategy in 2025!

If you enjoyed this episode, you can show your support by leaving a review, subscribing, or sharing your biggest takeaways on your Instagram story! Just remember to tag me @alleagrummert so I can see it.

Subscribe on Apple Podcasts or Spotify

About Allea

Allea Grummert is an email marketing strategist & conversion copywriter who helps bloggers make a lasting first impression through automated welcome & nurture sequences. She helps her clients create strategic email sequences that engage email subscribers, build brand loyalty and optimize conversions for sales and site traffic.

Looking for more ways I can help you? Book a call with me (no-pressure zone, promise!) and we’ll chat more about what would benefit your business most in this season.

Episode Resources

• Airtable Content Calendar Template